3 day intensive covering all you need to know to run a jewelry business. Taught by Luana Coonen, Jenny Reeves, and Michael David Sturlin.
Whether you want to sell your work on Etsy or launch a national production line, basic business skills are essential for success. Drawing on the combined experience of three working jewelry artists as instructors, this class offers essential information for anyone who wants to sell their own creations. The class covers pricing, promotion, production and much, much more. Learn how to use social media, manage time efficiently, approach galleries, present professional photography and more. Learn how to develop your line, what galleries are looking for, pricing methods to ensure profitability, and how to choose the sales venues that are right for you. Through discussion, hands-on exercises and one-on-one coaching, students create a personalized plan for professional development. 21 hours